Rumor: Could We Have an Episode VII Teaser on Christmas Day?


Episode VII LogoOver the weekend, a rumor came out that said JJ Abrams and Disney were planning a Star Wars Episode VII teaser trailer for Christmas Day. Disney is releasing their big-budget adaptation of “Into the Woods” on that day, so there is a movie they can put an Episode VII teaser on…

The rumor came from the John Williams Fan Network (via JediNews) where they claim that Williams would be scoring the trailer in just a couple of weeks:

A reliable source just said JW received a trailer from JJ Abrams on Monday, Oct 20. JW has already written new Star Wars music to accompany this trailer. This new trailer music will feature new music and will be recorded on November 15 in LA with full orchestra. Still determining if the score will be recorded in London due to advanced age of composer/conductor. 14 hour flight to LA not too kind on 82 year old. This is all a secret and this message will be deleted shortly.

Is there precedent for this with Abrams? Actually, there is. Originally the first Abramsverse Star Trek movie was scheduled for release Holiday 2008 (before being delayed to May 2009 for more box office). To announce the movie, Abrams and Paramount made an “announce trailer” that didn’t feature any footage from the movie and premiered it with Cloverfield in January 2008:

This naturally brings up the question of the title. Many people are expecting them to reveal the title on the teaser, but there’s a very good reason why they may not. It could just say “Star Wars Episode VII”, as previously Lucasfilm would wait until eight months prior to release of the movie before revealing the title.

The reasoning for this has everything to do with merchandise, which is Disney’s top priority as well. You see, bootleg merchandise is a huge problem all around the world, and it generally takes about six months to get the bootleg stuff on store shelves. So previously Lucasfilm would hold the title until eight months prior to release, which would lessen the impact of any fake products.

So if Lucasfilm and Disney are still trying to protect their merchandise money, we won’t hear the title until Celebration in April. Then again, they could slap it on this teaser…